The End of Austin
From 2013 to 2016, I was one of a handful of founding graduate members of The End of Austin, a biannual online publication devoted to exploring Austin’s changing urban identity. In addition to soliciting content and publicizing its articles, I designed the website and created related social media accounts on Facebook and Twitter. Three members of the editorial board, myself included, were invited to speak at the UT Chancellor’s Annual Meeting in May 2014. The site has received press coverage from a variety of local news outlets and was also named one of Austin’s best publications by The Austin Chronicle in 2014.
The Department of American Studies’s Digital Presence
In 2011, a colleague and I founded our department’s first blog and Twitter account, AMS :: ATX and @amstudies in the spirit of making public scholarship and digital outreach standard departmental practice. Since then, the blog has received thousands of page views from readers spanning the globe and the Twitter account boasts nearly 2,000 followers – the most of any department in the College of Liberal Arts, and the second-most of any department in the entire university. Our content offers in-depth interviews with faculty members, showcases of faculty, graduate, and undergraduate research, words of advice from UT American Studies alumni for current students, and event announcements. In Spring 2015, my digital media colleagues and I created a 60-minute training workshop for faculty, graduate students, and staff in other departments to cultivate their own digital/social media presences, based upon our best practices. My diverse media outreach strategies contributed to a 187% increase in page views between 2011 and 2014.
I also managed the website for the Department of American Studies 75th Anniversary Symposium, held in November 2016. The IT department in the College of Liberal Arts created the scaffolding and template, and I tweaked the site’s CSS and HTML according to feedback from my department chair. I was solely responsible for uploading and managing all content.